Definition: The deliberate process of breaking a problem down through the application of knowledge and various analytical techniques.

Importance:

• Analysis of the facts is required to prove or disprove the hypotheses
• Analysis provides an understanding of issues and drivers behind the problem

Basic Concepts:

• It is generally better to spend more time analyzing the data and information as opposed to collecting them. The goal is to find the “golden nuggets” that quickly confirm or deny a hypothesis
• Root cause analysis, storyboarding, and force field analysis are some of many analytical techniques that can applied