Test Your Knowledge

What is the term used to describe the art and science of gathering, analyzing, and presenting data to inform business decisions? *

Business intelligence

Data mining

Big data

Business analytics

What is the process of identifying key performance indicators (KPIs) for a business? *

Defining business goals

Selecting random data points

Implementing data analysis tools

Focusing solely on financial metrics

Which of the following is an ethical concern in business analytics? *

Using data visualization to make information clear

Ensuring data privacy and security

Ignoring outliers in data analysis

Presenting data in a way that is unbiased

What is an example of how predictive analytics can be used in business? *

Identifying customer churn rate

Creating financial reports

Optimizing inventory levels

Analyzing marketing campaign performance

Which type of business analytics is the most basic form of analysis?
*

Prescriptive Analytics

Diagnostic Analytics

Descriptive Analytics

Predictive Analytics

Which of the following is NOT a common type of tool used in business analytics? *

Data visualization tools

Statistical analysis software

Customer relationship management (CRM) systems

Email marketing platforms

A financial institution uses social media sentiment analysis to gauge public opinion towards its products and services. This information is then used to identify potential issues and improve customer satisfaction. What type of business analytics is this an example of? *

Text Analytics

Social Media Analytics

Sentiment Analysis

All of the above

A manufacturing company uses historical production data to identify trends in machine failures. This data is then used to predict when maintenance is needed, preventing unexpected downtime. What type of business analytics is this an example of? *

Descriptive Analytics

Diagnostic Analytics

Predictive Analytics

Prescriptive Analytics

Which of the following roles is primarily focused on building and maintaining data infrastructure?
*

Business Analyst

Data Scientist

Data Engineer

Business Intelligence Analyst

A Business Analyst identifies a gap in the current data collection process that is impacting decision-making. What is the MOST likely next step for them? *

Immediately build a new data dashboard to visualize the missing information

Document the issue and recommend solutions to relevant stakeholders

Start collecting the missing data manually from various sources

Delegate the task of finding alternative data sources to another team

Business Analytics

Test Your Knowledge