Return to course: Marketing Skills
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Marketing Skills
Grades
Module 1: Introduction
What is Marketing?
Types of Marketing
Examples of Marketing
Quiz 1
Module 2: Marketing Skills
Key areas for effective marketing
Communication Methods
What is Marketing Skill?
Effective Marketing Skills
Different Marketing Skills
Quiz 2:
Module 3: Summary
Conclusion
Test Your Knowledge
Quiz 2:
Effective marketing campaigns often leverage the power of:
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Intricate technical jargon
Compelling storytelling and clear communication
Deceptive advertising tactics
Focusing solely on the competition
Effective marketing campaigns prioritize understanding the:
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Internal company structure
Production process
Target audience's needs and wants
Competitors' marketing strategies
A strong understanding of customer needs and wants is essential for:
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Public relations
Sales
Customer service
Marketing
Market research helps marketers to:Â
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Set arbitrary sales targets
Identify customer preferences and trends
Choose office furniture
Dictate production schedules
Which communication method is best for building brand awareness?
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Personal Selling
Public Relations
Direct Marketing
Sales Promotion