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Analytical AI: A Better Way to Identify the Right AI Projects
The allure of generative AI is undeniable, but it should not eclipse the proven capabilities of analytical AI. Consider a better way to ideate on the best AI projects for your organization.
Large language models, with their ability to generate humanlike text and assist in everyday tasks, have made generative AI tools like ChatGPT the poster children of artificial intelligence. However, amid the allure of this innovative technology, there lies a significant risk: the potential overshadowing of advanced analytics and traditional AI — analytical AI, for short. Analytical AI has consistently demonstrated its value in enhancing business decisions and processes, yet it risks being neglected in favor of GenAI’s new and exciting capabilities. According to research from McKinsey, generative AI use cases could add to the economic benefits projected for analytical AI use cases by 15% to 40%. This prediction underscores the need for a balanced approach when deploying AI projects.
sloanreview.mit.edu
Analytical AI: A Better Way to Identify the Right AI Projects
For optimal business innovation, leaders must take a balanced approach to applying generative and analytical AI.
