How Remote Work Changes Design Thinking

Replacing onsite design-thinking sessions with virtual ones fundamentally changes the innovation process and outcomes.

Design thinking is a powerful method for understanding customer needs and developing new solutions to meet them.1 It has been used by innovators to invent consumer products like electric toothbrushes and to develop business-to-business services such as customer relationship management software. A key advantage of the design-thinking process over other innovation methods is its emphasis on the user experience. Whether a team is imagining a car dashboard, a tax declaration app, or an electric lawnmower, each step relies on repeated, personal interactions among team members, end users, and other stakeholders.

https://sloanreview.mit.edu/article/how-remote-work-changes-design-thinking/

sloanreview.mit.edu

How Remote Work Changes Design Thinking

Teams can structure design-thinking processes to benefit from the strengths of both in-person and virtual collaboration.