Google Digital Marketing & E-commerce Professional Certificate

This fully online, self-paced program—developed by Google experts and hosted on Coursera—offers a comprehensive pathway into the booming fields of digital marketing and e‑commerce. Comprised of eight courses (around 190 hours total), it’s tailored for absolute beginners and requires no prior experience or degree. Over approximately 7 weeks (at about 10 hours per week), you’ll build job‑ready skills in areas like SEO, Google Ads, email and social media marketing, analytics, e‑commerce store creation, AI‑aided campaign planning, and customer loyalty—all while using top industry tools like Shopify, Mailchimp, Canva, Hootsuite, HubSpot and more

Hands-on, project-based learning guides you through practical assignments—developing customer personas, planning campaigns, launching Shopify mock stores, and analyzing real data—to help you create a professional portfolio. Graduates report strong outcomes: about 75% see a positive career impact (job, promotion, or raise) within six months, and there are over 116,000 U.S. job openings in these fields with median starting salaries near $71,000

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Google Digital Marketing & E-commerce

Offered by Google. Get on the fast track to a career in digital marketing. In this certificate program, you’ll learn in-demand skills, and ... Enroll for free.