-
What is a Fractional CMO and Do You Need One?
A fractional CMO is a part-time or short-term fully embedded marketing leader who operates within your company much like a full-time CMO, but without the long-term commitment and cost associated with a full-time hire.
womenonbusiness.com
What is a Fractional CMO and Do You Need One?
For many businesses, hiring a full-time CMO might not be feasible or necessary. This is where a fractional CMO comes into play.