Innovation Club
Innovation is truly a confusing buzzword which many people love to hate. Every business leader agrees... View more
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Benefits of Innovation in Organizations
Innovation offers numerous benefits to organizations, enhancing their competitive advantage by enabling differentiation through unique products and services. It increases operational efficiency by streamlining processes and reducing costs, which ultimately leads to higher profit margins. Additionally, a…
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The Innovation Value Chain: From Concept to Commercialization
The innovation value chain refers to the process by which an idea evolves from its conceptual stage into a market-ready product. This involves several key phases, including:
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Idea Generation: The initial phase where ideas are formed, typically through insights gathered from…
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The Genius Strategy of Coca Cola to beat Pepsi | Business War: PEPSI VS COCA COLA
This failure of pepsi, teaches a very very important lesson on how to avoid a terrible product failure. From cocacola’s stand point it teaches us how to kill a competitors product using a marketing strategy!!!
So in this case study lets deep dive and understand,
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The art of innovation | Guy Kawasaki | TEDxBerkeley
Top 10 of the Art of Innovation
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Idea Supply Chain
How can idea reach the market. Value chain of innovation. From insights to impact. Innovation is not Creativity.
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By Dr Pavan Soni
Innovation is a Political Process
The ability to navigate the politics with deftness is what distinguishes an innovator from an engineer.
Remember that innovation is a political process. It’s not the best idea that wins, rather it’s the most acceptable idea that does. And it’s your job to make the idea acceptable.
In this piece,…linkedin.com
Innovation is a Political Process
Have you ever wondered why your ground-breaking idea hasn't got any audience? That nobody is interested in your 'genius' idea and people can't see how wonderful it would be for them. You feel left out, almost like a sitting genius … Continue reading
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Nothing is impossible, every problem has a solution. You need to be innovative and think out of the box.
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