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🌟 𝗔𝗹𝗶𝗴𝗻𝗶𝗻𝗴 𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝗥𝗲𝗰𝗼𝗴𝗻𝗶𝘁𝗶𝗼𝗻 𝘄𝗶𝘁𝗵 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 🌟
Temkin Group’s research shows that only 25% of companies have formal incentives for customer-centric behavior, and just 26% celebrate CX excellence publicly.
𝗧𝗼 𝗯𝗼𝗼𝘀𝘁 𝘆𝗼𝘂𝗿 𝗰𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗲𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲, 𝗰𝗼𝗻𝘀𝗶𝗱𝗲𝗿 𝘁𝗵𝗲𝘀𝗲 𝘁𝗶𝗽𝘀:
𝗗𝗲𝗳𝗶𝗻𝗲 𝗗𝗲𝘀𝗶𝗿𝗲𝗱 𝗕𝗲𝗵𝗮𝘃𝗶𝗼𝗿𝘀: Align rewards with specific customer-centric actions.
𝗖𝗿𝗲𝗮𝘁𝗲 𝗖𝗫 𝗔𝘄𝗮𝗿𝗱𝘀: Recognize outstanding CX efforts like Dell EMC’s Global Customer Experience Awards.𝗘𝗻𝗰𝗼𝘂𝗿𝗮𝗴𝗲 𝗣𝗲𝗲𝗿 𝗥𝗲𝗰𝗼𝗴𝗻𝗶𝘁𝗶𝗼𝗻: Use programs like JetBlue’s Lift for peer-to-peer praise.
𝗖𝗲𝗹𝗲𝗯𝗿𝗮𝘁𝗲 𝗧𝗲𝗮𝗺𝘀: Acknowledge team achievements, not just individual ones.
For more insights, check out Aimee Lucas’s article on Temkin Group’s research 𝗧𝗵𝗲 𝗦𝗶𝘅 𝗟𝗮𝘄𝘀 𝗼𝗳 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲
