Social Media Associate is responsible for developing, implementing, and managing the company's social media strategy to increase brand awareness, improve marketing efforts, and drive engagement with the target audience. This role requires a deep understanding of social media platforms, trends, and best practices.

Key Responsibilities

Strategy Development: Develop and execute a comprehensive social media strategy aligned with the company's goals and objectives.

Content Creation: Create engaging and relevant content for various social media platforms.

Community Management: Monitor and engage with the online community, responding to comments, messages, and inquiries in a timely and professional manner.

Audience Growth: Increase the company's social media following and reach by implementing growth strategies and tactics.

Analytics and Reporting: Track and analyze social media metrics to measure the effectiveness of campaigns and strategies. Provide regular reports and insights to key stakeholders.

Campaign Management: Plan, execute, and optimize social media advertising campaigns to meet specific objectives, such as driving website traffic, increasing sales, or generating leads.

Brand Management: Ensure brand consistency across all social media channels by adhering to brand guidelines and voice.

Stay Updated: Keep abreast of the latest trends, tools, and best practices in social media marketing and incorporate them into the company's strategy.

Requirements

Proven work experience as a Social Media Associate / Digital Marketer for minimum of 2 years

Strong written and verbal communication skills, excellent copywriting abilities, proficiency in graphic design tools and video editing software, and a good understanding of analytics and reporting.

Extensive knowledge of Social Media Marketing as well as content creation.

Working knowledge of Google Analytics

Ability to think creatively and generate innovative ideas for content and campaigns.

Proficiency in analyzing data and drawing actionable insights to improve social media performance.

Strong organizational and time management skills, with the ability to multitask and prioritise tasks effectively.

Introduction

A career in IBM Consulting embraces long-term relationships and close collaboration with clients across the globe. In this role, you will work for IBM BPO, part of Consulting that, accelerates digital transformation using agile methodologies, process mining, and AI-powered workflows.


You'll work with visionaries across multiple industries to improve the hybrid cloud and AI journey for the most innovative and valuable companies in the world. Your ability to accelerate impact and make meaningful change for your clients is enabled by our strategic partner ecosystem and our robust technology platforms across the IBM portfolio, including IBM Software and Red Hat.


Curiosity and a constant quest for knowledge serve as the foundation to success in IBM Consulting. In your role, you'll be supported by mentors and coaches who will encourage you to challenge the norm, investigate ideas outside of your role, and come up with creative solutions resulting in groundbreaking impact for a wide network of clients. Our culture of evolution and empathy centers on long-term career growth and learning opportunities in an environment that embraces your unique skills and experience.

Your Role And Responsibilities

• Configure and set up marketing campaigns in various platforms, ensuring accurate implementation.
• Collaborate with marketing teams to understand campaign objectives, requirements, and target audiences.
• Utilize marketing automation tools to set up and deploy email campaigns, landing pages, and workflows.
• Implement tracking parameters for campaign performance measurement and analysis.
• Conduct quality assurance checks to ensure accurate campaign execution and troubleshoot issues.
• Collaborate with cross-functional teams to integrate campaign setups with CRM and analytics systems.
• Monitor and optimize campaign setup processes for efficiency and effectiveness.
• Stay updated on platform updates and best practices for campaign setup.
• Provide support and training to marketing teams on campaign setup tools and processes.
  
  

Preferred Education
Master's Degree

Required Technical And Professional Expertise

• Proficiency in marketing automation platforms (e.g., Marketo, HubSpot, Salesforce Marketing Cloud).
• Strong understanding of marketing campaign setup processes and best practices.
• Ability to configure and deploy email campaigns, landing pages, and marketing workflows.
• Experience with CRM systems and their integration with marketing platforms.
• Detail-oriented with excellent organizational and time management skills.
• Familiarity with tracking and analytics tools to measure campaign performance.
• Effective communication and collaboration skills with marketing teams.
• Problem-solving skills for identifying and resolving setup issues.
• Understanding of segmentation and targeting strategies in campaign setup.
  
  

Preferred Technical And Professional Experience

• Certification in relevant marketing automation platforms.
• Knowledge of HTML/CSS for basic troubleshooting and customization.
• Experience with A/B testing methodologies in campaign setup.
• Familiarity with API integrations for data exchange between marketing tools.
• Exposure to advanced campaign setup features, such as personalization and dynamic content.
• Understanding of compliance and regulatory considerations in marketing.
• Continuous learning and staying updated on industry trends in marketing technology.
• Experience with project management tools for coordination and tracking.

Description

Description

Paylocity is an award-winning provider of cloud-based HR and payroll software solutions, offering the most complete platform for the modern workforce. The company has become one of the fastest-growing HCM software providers worldwide by offering an intuitive, easy-to-use product suite that helps businesses automate and streamline HR and payroll processes, attract and retain talent, and build a strong workplace culture.

While traditional HR and payroll providers automate basic HR processes such as payroll and benefits administration, Paylocity goes further by developing tools that HR and businesses need to compete for talent and deliver against the expectations of the modern workforce.

Bring your talent and eagerness to learn to Paylocity, where you’ll discover the skills needed to launch your career!

Benefit from award-winning training and one-on-one coaching as you play a key role Paylocity’s future with an early careers position.

Explore how you can go from the classroom to the conference room with internships and new-grad programs at one of Glassdoor's Best Places to Work.

Experience the support that’ll take you from grad to a flourishing career with a position in Paylocity’s early careers division!

Position Overview

As an intern on the marketing operations team, you will be working alongside the team to vet marketing technology and execute various marketing campaigns. You will gain practical experience in the marketing automation space by contributing and gaining insights into data analysis, data management, email marketing, and marketing technology. This includes working to understand email analytics, trends, and insights, proposing suggestions, and testing ideas. In this role, you'll get exposure to the inner workings of an enterprise marketing department, be mentored by members of the team, and engage in learning workshops. Interns should be interested in a positive impact, the cutting-edge tech company that values its entrepreneurial and collaborative culture.

Ultimately, if you enjoy behind-the-scenes marketing, making an impact, and a good spreadsheet, then this position is for you!

Responsibilities

• Assist in the management of marketing technology, data migrations, and audit email marketing data to help achieve marketing operations goals.
• Proactively contribute data-driven feedback to marketing campaigns and market insights to offer suggestions for testing and change to strategy to drive higher performance.
• Foster working relationships with peers across the organization in sales, marketing, client services, product, and procurement
• Thrive in a collaborative remote environment by attending team stand-ups, meetings, and events.
• Support marketing campaign execution by building and deploying content within tools like HubSpot.
  
  

Requirements

• Currently enrolled in a college degree program with an anticipated graduation date of December 2025 through Spring 2026
• Basic Proficiency in Microsoft Excel
• Technically minded individual with excellent attention to detail and the ability to maintain data accuracy
• Possess basic knowledge of and a keen interest in marketing automation, data and technology.
• Previous internship experience in marketing is nice to have but not necessarily required.
  
  

Soft Skills

• Ability to work with cross-functional teams
• Excellent written and verbal communication skills.
• Comfort with speaking to individuals and presenting to groups
• Willingness to adapt and learn new technologies and systems.
  
  

Paylocity is an equal-opportunity employer. Paylocity is committed to the full inclusion of all individuals. We recruit, train, compensate, and promote regardless of race, religion, color, national origin, sex, disability, age, veteran status, and other protected status as required by applicable law. At Paylocity, we believe diversity makes us better.

We embrace and encourage our employees’ differences in age, culture, ethnicity, family or marital status, gender identity or expression, language, national origin, physical and mental ability, political affiliation, race, religion or spiritual belief, sexual orientation, socio-economic status, veteran status, and other characteristics that make our employees unique. We actively cultivate these differences through our employee resource groups (ERGs), employee experiences, perspectives, talents, and approaches to drive innovation in the software and services we provide our customers.

We comply with federal and state disability laws and make reasonable accommodations for applicants and employees with disabilities. To request reasonable accommodation in the job application or interview process, please contact LeaveBenefits@paylocity.com. This email address is exclusively designated for such requests, aligning with federal and state disability laws. Please do not send resumes to this email address, as they will be removed.

This role can be performed from any office in the US. The pay for this position is $22/hr. This information is provided per the relevant state and local pay transparency laws for the location in which this position will be performed. Base pay information is based on market location. Applicants should apply via www.paylocity.com/careers.

APPLY NOW !!

About G2 - Our People

G2 was founded to create a place where people will love to work. We strive to create meaning in work and provide more than just a job: a true calling. At the heart of our community and culture are our people. Our global G2 team comes from a wide range of backgrounds and experiences, and that’s what makes our G2 community strong and vibrant. We want everyone to bring their authentic selves to work, and we do this through our company and team events, our G2 Gives charitable initiatives, and our Employee Resource Groups (ERGs).

Our employee-led, leadership-supported ERGs celebrate the diversity of our team, foster inclusivity and belonging, and create a space to connect to each other. Through connections and understanding, we build a stronger and more dynamic global team and help every person reach their personal peak.

We support our employees' well-being by providing extensive benefits, including flexible work, aligned time off, and various leave options such as maternity, paternity, and sabbatical leaves. Click here to learn more about our benefits.

About G2 - The Company

When you join G2, you join the global team behind the largest and most trusted software marketplace. Every month, 5.5 million people come to G2 to inform smarter software decisions based on honest peer reviews. Authenticity is our focus, and every day we help thousands of companies, and hundreds of employees, propel their potential. Ready for meaningful work that starts and ends with compassion and heart? You’ve come to the right place.

G2 is going through exciting growth! We’ve recently secured our Series D funding of $157 million, which will further allow us to grow and develop our product and people. Read about it here!

About The Role

G2 is seeking a Market Research Analyst focused on software and technology markets to share in maintaining and curating our real-time taxonomy and the related research that powers our G2 marketplace. Our analysts put buyers first through our work in developing independent and unbiased categorization of B2B software and data-driven thought leadership. At a fast paced, hyper growth company like G2, responsibilities, tasks, and projects can evolve rapidly and the ability to adapt is critical. We’re looking for someone who understands the importance of data and has the ability to convert that data into compelling narratives, and reports using their oral and written presentation skills. We remain 100% unbiased in our analyses, combining our technology and industry knowledge with the data/experiences of real software users. Analysts support their fellow team members in the growth and maintenance of G2’s priority categories. Analysts can expect to learn and contribute across all software markets.

Job Responsibilities

• Category Maintenance and Development: Achieve and maintain category integrity in a defined market. This includes conducting research to ensure software products and associated services are properly categorized, as well as staying on top of trends to proactively evolve categories within our taxonomy.
• Advisory Influence: G2’s Market Research Analysts are authorities in their given markets. They are the primary internal resource for their categories and work directly with software buyers and vendors in their field. In this role, individuals are responsible for educating buyers about how to best select, implement, utilize, and benefit from business solutions via the categories and content they manage. Supports sales efforts by advising vendors on categorization and overall representation in the marketplace, as well as educating on G2 market trends.
• Thought Leadership, Writing & Analysis: Produce timely, actionable and original insights for enterprise buyers of technology that help educate and inform them about B2B technology and market trends to improve buying and use decisions. Market Research Analysts are tasked with understanding our unique data and information through both intentional research and direct engagement with software and service buyers.
• Collaboration: Collaborate with the rest of the G2 team to develop and deliver new reports, insights and offerings. When relevant, identify themes and trends that expand across multiple markets or industries, engage with fellow analysts around those themes.
  
  

Minimum Qualifications

We realize applying for jobs can feel daunting at times. Even if you don’t check all the boxes in the job description, we encourage you to apply anyway.

• Experience in specific software categories as a practitioner, researcher or analyst
• Strong research and writing skills, with the ability to produce data-driven stories
• Bachelor’s degree, preferably in a related discipline - or equivalent, relevant work experience
• Fast, continuous learner who can work independently
• Flexible and adaptable, willing to take on new challenges
• Excellent organizational skills and attention to detail
• Strong and open communicator
• Proven ability to work on multiple projects simultaneously
• 2-4 years of professional experience
  
  

You would be successful in this role if you describe yourself as:

• Technology industry analyst or market practitioner with an interest in growing your subject matter expertise.
• Committed to sharing your expertise and knowledge, helping to build a market profile that support G2’s authority in B2B software markets
• Driven by results from supporting external and internal stakeholders, including clients, prospects, sales and marketing.
• Has a proven passion for the role that technology plays in business, and how it delivers benefit.
• Life-long learner who is curious, asks questions, and brings new ideas to the table.
• Self-motivated individual with exceptional writing and verbal skills and an analytical eye to help G2 tell meaningful, data-driven stories and share insights and trends in interesting ways.
• Detail-oriented and able to maintain organization across multiple task types.
  
  

Our Commitment to Inclusivity and Diversity

At G2, we are committed to creating an inclusive and diverse environment where people of every background can thrive and feel welcome. We consider applicants without regard to race, color, creed, religion, national origin, genetic information, gender identity or expression, sexual orientation, pregnancy, age, or marital, veteran, or physical or mental disability status. Learn more about our commitments here 

Job Title
Intern

Job Description

Job title: One sentence description of role Your role:

• The greater impact of this role.
• Detail elements of the team and stakeholders for this role.
• What are the professional and personal opportunities for development within this role? Include hybrid working here, if relevant.
• From (benefit 1) to (benefit 2), a career at Philips comes with all sorts of wonderful benefits. Be sure to speak to your recruiter about benefits in your region. You're the right fit if: (4 x bullets max) 1. Experience. 2. Skills. 3. Education. 4. Anything else. About Philips We are a health technology company. We built our entire company around the belief that every human matters, and we won't stop until everybody everywhere has access to the quality healthcare that we all deserve. Do the work of your life to help the lives of others.
• Learn more aboutour business.
• Discoverour rich and exciting history.
• Learn more aboutour purpose. If you’re interested in this role and have many, but not all, of the experiences needed, we encourage you to apply. You may still be the right candidate for this or other opportunities at Philips. Learn more about our commitment to diversity and inclusion here.

APPLY NOW !!

The purpose of this role is to deliver analysis inline with client business objectives, goals, and to maintain, develop and exceed client performance targets.

Job Description:

Quick Summary -

• Marketing Analyst with 2-3 years of experience in technical field
• Programming Language – SQL/Python/R
• BI/Data Viz. – Preferably Power BI (Tableau can be good to have)
• Media Platforms experience across Search, Social, Display, Programmatic (you can use keywords like Google Ads, Meta, DCM, DV360, SA360 etc. )
• Analytics Experience in Data Reporting, QA, Marketing Measurement framework, Digital KPIs, Insight Generation
  
  
  

Job Description:

Analyst will use in-depth knowledge in Technical Analytics skills and an understanding of media channel based KPIs to build media campaign reporting, analyze key trends, and provide insights & recommendations. Core responsibilities also include database management, data QA and reviewing adherence to aligned data taxonomies to maintain reporting source of truth.

Key Responsibilities

• Analyze media spend, ROI, and performance metrics across key digital platforms such as Google Ads, Facebook/Instagram, DCM, DV360 and translating data into actionable insights.
• Develop and maintain advanced dashboards and reports that provide actionable insights and visualizations to stakeholders at different levels of the organization.
• Maintain, create and re-view QA plans for deliverables to align with the requirements, identify discrepancies if any and troubleshoot issues.
• Work with various internal and external stakeholders to develop project plan, manage the day-to-day tasks and meet project deadlines
  
  
  

Required Skills

• Completion of Bachelor’s or higher educational degree
• Minimum 2-3 years of applicable working experience in a technical field
• 2+ years of experience as a Marketing Analyst
• Foundational knowledge of at least one data programming language (SQL, Python, or R dependent on existing business need)
• Intermediate proficiency in BI/Visualization tools, specifically PowerBI
• Intermediate proficiency in core Office products (Excel, Powerpoint)
• Understanding of marketing measurement frameworks and relevant KPIs
• Strong written and oral communication skills, in writing insights and delivering analysis
• Familiarity with Digital Media and Platform data sources across Search, Social, Display, Programmatic media and strong understanding of Digital KPIs
• Familiarity of relational databases (e.g., Snowflake, GCP)
• Expertise in both data connection and visual UX design of dashboards in PowerBI
• Familiarity with dentsu Connect’s Data Refinery to establish Connectors to common media platforms, build Recipes to transform data & schedule Data Serves
• Familiarity with common media platforms to QA between UIs & processed data in dentsu Connect
• Attention to detail when exporting & manipulating data for reports
• Optional: Willingness/ability to flex work hours to have some overlap with US-based team.

Job Description:

We are seeking a skilled Front-End Developer with expertise in React.js to join our team and contribute to the development of innovative web applications. You will be responsible for designing, developing, and maintaining user interfaces using React, ensuring a seamless and engaging user experience across various platforms.

Key Responsibilities:

• Develop User Interfaces: Design and implement responsive, user-friendly interfaces using React.js, HTML, CSS, and JavaScript, translating wireframes and design mockups into functional components.
• Component Architecture: Build reusable, well-structured React components with a focus on code maintainability and scalability.
• State Management: Effectively manage application state using React's state management solutions like Context API or Redux.
• Performance Optimization: Optimize front-end application performance by implementing techniques like lazy loading, code splitting, and efficient rendering.
• Testing and Debugging: Write unit and integration tests for React components to ensure quality and identify potential issues.
• Collaboration: Work closely with designers, back-end developers, and other stakeholders to align with project requirements and deliver a cohesive product.
• Stay Updated: Keep abreast of the latest advancements in React.js, web technologies, and industry best practices.

Required Skills and Experience:

• Proficient in React.js: Strong und
• erstanding of React concepts, including components, props, state, lifecycle methods, and hooks.
• Node js Developer Skills: Asynchronous Programming, Node.js Frameworks, Understanding of Databases, RESTful API Development, Knowledge of Web Technologies, Scalability and Performance Optimization, Security.
• JavaScript Fundamentals: Solid grasp of JavaScript fundamentals, including DOM manipulation, asynchronous programming, and modern JavaScript features.
• HTML/CSS: Expertise in HTML semantic markup and CSS styling techniques, including responsive design principles.
• Front-End Build Tools: Familiarity with build tools like Webpack or Parcel, and experience with version control systems (Git).
• Testing Frameworks: Knowledge of testing libraries like Jest and React Testing Library for unit and integration testing.
• Problem-Solving: Excellent analytical and problem-solving skills to troubleshoot and resolve technical challenges.

Preferred Skills:

• Experience with Redux or other state management libraries
• Familiarity with front-end performance optimization techniques
• Knowledge of accessibility standards and practices
• Experience with GraphQL or RESTful APIs

Build your future with Sovos.

If you're seeking a career where innovation meets impact, you've come to the right place. As a global leader, Sovos is transforming tax compliance from a business requirement to a force for growth while revolutionizing how businesses navigate the ever-changing regulatory landscape.

At Sovos, we're dedicated to more than just solving compliance challenges – we're committed to making a positive and lasting difference in everything we do. Our teams operate on the modern edge of digital technology, working not only to solve complex business challenges but also to enrich our personal, professional, and local communities.

Our purpose-built systems provide the tools you need to thrive in a world where governments demand increased visibility, faster reporting and greater control over business processes. Excited about the possibilities? So are we!

Don’t worry if you don't check all the boxes – apply anyway! We're focused on hiring the right people, not just the "right" resume. It's not about what you've done elsewhere; it's all about what you're capable of doing here.

The Work You'll Do

We are seeking a highly skilled and results-driven Paid Marketing Specialist to join our growing e-commerce team. In this role, you will be responsible for developing and executing paid marketing strategies across multiple platforms, with a focus on maximizing customer acquisition, product promotion, and brand awareness for our global audience.

As a Paid Marketing Specialist, you will work closely with the e-commerce team and other internal stakeholders to run paid campaigns that drive high-quality traffic, conversions, and revenue. You will leverage your expertise in paid platforms and your analytical skills to continuously optimize campaign performance and maximize ROI.

More Specifically, You Will

• Collaborate with the E-commerce Team: Work closely with the e-commerce team and other stakeholders to manage, execute, and optimize paid campaigns targeting a global audience.
• Paid Marketing Strategy: Develop and implement comprehensive paid marketing strategies aligned with key e-commerce goals, including customer acquisition, product promotion, and increasing brand awareness.
• Campaign Management: Manage budgets and optimize bidding strategies across multiple platforms such as Google Ads, Facebook, Instagram, and other paid channels to maximize ROI.
• Keyword Research & Audience Segmentation: Conduct in-depth keyword research and audience segmentation to ensure campaigns target the right demographics on the most relevant platforms.
• Campaign Optimization: Continuously monitor, analyze, and refine campaigns to improve performance, achieve KPIs, and ensure efficient spend of marketing budgets.
• Reporting & Analysis: Provide regular reports on campaign performance, insights, and areas for improvement. Use data to drive decisions and ensure campaigns are aligned with business objectives.
  
  

What We Need From You

• Minimum of 5+ years of experience in paid marketing, specifically within the e-commerce industry, and working with various paid platforms (Google Ads, Facebook Ads, etc.).
• Strong understanding of the functionality and capabilities of paid advertising platforms, including Google Ads, Facebook Ads Manager, Instagram Ads, and other key digital marketing tools.
• Excellent ability to interpret data, identify trends, and make data-driven decisions that improve campaign effectiveness and drive ROI.
• Proficient in using digital marketing tools and analytics platforms such as Google Analytics, Facebook Ads Manager, and other reporting tools.
• Strong copywriting skills with the ability to craft compelling ad copy that resonates with the target audience and drives engagement and conversions.
• A deep understanding of e-commerce best practices, customer behavior, and trends in online shopping to drive successful campaigns.
• Ability to manage multiple campaigns simultaneously, prioritize tasks effectively, and stay organized in a fast-paced environment.
  
  

Sovos is an equal opportunity employer committed to providing an environment that celebrates diversity and where equal employment opportunities are available to all applicants and employees. We do not discriminate against race, color, religions, national origin, age, sex, marital status, physical or mental disability, veteran status, gender identity, sexual orientation, or any other characteristic provided by law. At Sovos, all employees are encouraged to bring their whole selves to work.

Company Background

Sovos is a global provider of tax, compliance and trust solutions and services that enable businesses to navigate an increasingly regulated world with true confidence. Purpose-built for always-on compliance capabilities, our scalable IT-driven solutions meet the demands of an evolving and complex global regulatory landscape. Sovos’ cloud-based software platform provides an unparalleled level of integration with business applications and government compliance processes.

More than 100,000 customers in 100+ countries – including half the Fortune 500 – trust Sovos for their compliance needs. Sovos annually processes more than three billion transactions across 19,000 global tax jurisdictions. Bolstered by a robust partner program more than 400 strong, Sovos brings to bear an unrivaled global network for companies across industries and geographies. Founded in 1979, Sovos has operations across the Americas and Europe, and is owned by Hg and TA Associates. For more information visit http://www.sovos.com and follow us on LinkedIn and Twitter .

Exito Media Concepts Pvt Ltd is a global B2B business solutions company specializing in creating conferences, forums, summits, exhibitions, and congresses. We serve as the connecting platform between world markets, offering a unique space where buyers and sellers can meet, network, and explore business opportunities.

As a Marketing Specialist, you will play a critical role in driving marketing strategies for our events and solutions. You will be responsible for managing end-to-end marketing campaigns, conducting market research, and ensuring effective communication with internal teams and external & Scope of Work

• Project Management:
• Lead marketing campaigns from ideation to execution for B2B events, ensuring adherence to timelines, budgets, and objectives.
• Collaborate across teams (content, creative, design, and sales) to align on project goals, resources, and deliverables.
• Use project management tools to track progress, monitor timelines, and resolve any issues that arise during campaign execution.
• Strategic Thinking & Market Research:
• Conduct thorough market research to understand industry trends, customer behavior, and competitor strategies for social media
• Develop marketing strategies based on insights derived from market research to reach target audiences effectively.
• Assess and refine campaign strategies based on performance data and customer feedback.
• Creative & Content Development:
• Create engaging and persuasive content for a variety of marketing channels, including social media, email campaigns, websites, and print materials.
• Direct the creative process for marketing collateral to ensure consistent messaging across all channels.
• Write compelling copy for digital and offline campaigns, focusing on brand messaging and customer engagement.
• Digital Marketing & Social Media Engagement:
• Manage paid advertising campaigns across social media platforms such as Meta (Facebook, Instagram, Messenger, WhatsApp) and LinkedIn, optimizing for engagement and conversion.
• Develop and implement SEO strategies to improve website visibility and drive organic traffic.
• Monitor and analyze social media metrics to improve online presence and community engagement.
• Communication & Leadership:
• Lead communication efforts with stakeholders, both internal and external, ensuring clear and concise messaging.
• Demonstrate leadership in guiding the team to achieve marketing objectives an foster a collaborative working environment.
• Data-Driven Decision-Making:
• Implement A/B testing strategies to optimize campaign performance continuously.
• Use data insights to refine and improve customer journey mapping, ensuring personalized experiences and high engagement rates.
• Customer Focus & Personalization:
• Gather customer feedback to understand needs, preferences, and pain points, and integrate them into marketing strategies.
• Focus on customer journey mapping to create more personalized and targeted campaigns that resonate with the audience.
• Tech-Savvy & Adaptability:
• Leverage CRM tools, marketing automation software, and project management platforms (e.g., Zoho, Trello) to streamline processes and enhance efficiency.
• Adapt marketing strategies and tactics in response to market changes, feedback, and emerging digital trends.
• Attention to Detail:
• Ensure all marketing materials and campaigns are executed to the highest standard, maintaining quality and consistency across all channels.
• Review content and designs to ensure accuracy and alignment with brand guidelines.
  
  

Requirements & Qualifications

Experience: 1-2 years of relevant experience in B2B digital marketing, project management, and event marketing.

Education: Bachelor's degree in Marketing, Media Communications, Business, or a related field.

Location: Koramangala, Bangalore

Job Type: Full-time & On-site, 5-day work week

Required Skills

• Strong project management skills, with experience in managing multiple campaigns simultaneously.
• Proficient in market research, brand strategy development, and campaign planning.
• Creative mindset with experience in content creation, copywriting, and creative direction.
• Strong digital marketing skills, including SEO, social media management, email marketing, and analytics.
• Excellent communication and negotiation skills, with the ability to engage and influence stakeholders.
• Data-driven mindset with experience in tracking KPIs, A/B testing, and using analytics tools.
• Strong leadership and team collaboration skills.
• Familiarity with CRM tools, marketing automation platforms, and project management software.
  
  

Perks & Benefits

• International Exposure - Opportunity to work on global projects and network with industry leaders.
• Travel Opportunities - Visit different cities and countries as part of event marketing and strategy development.
• Quarterly Incentives - Performance-based rewards and recognition.
• Hands-On Training - Continuous learning and development to grow in marketing and project management.
• Diverse Growth Opportunities - Ample opportunities for career growth and advancement within the organization. (ref:updazz.com)

Farnell

Farnell, an Avnet company, is a global high-service distributor of technology products, services and solutions for electronic system design, maintenance and repair.

Job Summary

Develops and implements digital, social and web-based marketing strategies, programs and campaigns including content. Ensures digital marketing efforts optimizes the user experience throughout the sales cycle, increases marketing effectiveness, improves customer satisfaction and amplifies the company brand. Builds brand engagement, drives qualified and relevant traffic, and derives consumer insights to help optimize strategies from online campaign performance.

Principal Responsibilities

• Executes online promotional campaigns and supports internal partners with supplier campaigns. Optimizes natural and paid search strategies, supports e-mail marketing campaigns, implements on-site banner advertising, sets-up on-line promotions/coupons and performs other marketing activities to meet business objectives and revenue goals.
• Creates, reviews and edits all incoming content for landing pages and eSpot requests including product consistency, spelling, pricing, promotional or launch parameters, translations, etc.
• Improves search engine optimization by recommending changes to website architecture, content, linking, keywords and other factors.
• Supports regional marketing in driving aspects to attract and convert new customers, gain user adoption, and increase on-line sales.
• Share best-of-class deliverables, tools and processes internationally across regions and businesses.
• Tracks, collects, analyzes and reports data, identifies trends and insights and evaluates results to achieve maximum Return On Investment (ROI) for on-site campaigns.
• Performs testing on landing pages, segmented promotional set-ups, specific channel promotion set-ups and other systems related functionality. Identifies deficiencies, recommends improvements and identifies opportunities for enhancement.
• May manage outside search engine marketing agencies and partnerships, third party provider e-commerce feeds, and vendor payment and initiative planning.
• Other duties as assigned.
  
  

Job Level Specifications

• Foundational knowledge of specialized disciplines, industry practices and standards, acquired via academic instruction and/or relevant work experience of substantially the same level.
• Develops solutions to defined tasks, typical assignments and projects. May be solved by the application of specialized foundational knowledge, using existing approaches and solutions.
• Work is usually performed independently and requires the exercise of judgment and discretion. Receives initial direction although work may be reviewed for accuracy and quality.
• Collaborates with immediate management and team members within the department or function.
• Actions typically affect own work assignments and department. Erroneous decisions or failure to accomplish work may require some assistance or resources to remedy.
  
  

Work Experience

• Typically less than 2 years with bachelor's or equivalent.
  
  

Education And Certification(s)

• Bachelor's degree or equivalent experience from which comparable knowledge and job skills can be obtained.
  
  

Distinguishing Characteristics

• The above statements are intended to describe the general nature and level of work being performed. They are not intended to be construed as an exhaustive list of all responsibilities, duties, and skills.

Vision

The recent innovations in the Generative AI space have set the basis for a change in the way we work and how we interact with technology. While the first wave of Gen AI innovations has had a special focus on the cloud, there is strong impetus for offerings that live on the edge, where one can tightly control and secure personal data access, improve responsiveness and can reduce execution costs. In this context, the AI Lab, within the HP’s Technology Innovation Organization is conducting applied research in Gen AI models with a focus on improving performance on edge devices.

Job details

HP is looking for an individual to join the AI Lab team as a summer intern. This team is responsible for exploring and pushing the boundaries of the state-of-the-art applied Gen AI research with a focus on edge applications. The candidate will be involved in the research and development of generative AI models and will work with other team members to develop novel ideas and proof-of-concept prototypes potentially leading to publications. The role will involve research, development in the area of model optimization for edge use cases.

Responsibilities

• Proposes innovations that improve on the state of the art
• Develops/fine-tunes Generative AI models for target applications
• Conducts analysis and benchmarking to show improved model performance
• Implements alternative approaches and baselines from the latest research
  
  

Education & Experience Recommended

• Enrolled in Bachelor/Master/PhD in Computer Science, Electrical Engineering, Mathematics, Statistics, or any other related discipline.
• Typically, has finished formal courses in any or all the following courses: data analytics, statistical modeling, machine learning, deep learning
  
  

Required

Knowledge and Skills:

• Algorithms
• Basic Deep Learning
• Machine Learning (Classification, Regression, Bagging, Boosting)
• Natural Language Processing
• Python Programming & PyTorch Framework
• Hugging Face Library (practical knowledge of fine-tuning using LoRA/QLoRA)
• Experience with Git workflow (staging, commit, push, pull request, branching, merging)
  
  

Good To Have

• Basic Transformers implementation from scratch using PyTorch
• Architectural knowledge of LLaMA, MoE models
• Knowledge of how to interact with small gaming environments like Atari for Deep RL algorithms
• Skill in systems engineering, high-performance computing, with a strong emphasis on efficient implementations
  
  

Disclaimer: This job description describes the general nature and level of work performed in this role. It is not intended to be an exhaustive list of all duties, skills, responsibilities, knowledge, etc. These may be subject to change and additional functions may be assigned as needed by management.